Abstract
Sugarcane industry is at second position after textile industry in Pakistan. By the export of refined sugar, it plays a significant role in the economy of the country. Public and private sectors extension field staff work with sugarcane growers to improve their per acre yield. The research was conducted to compare and identify the services provided by those two sectors. A total of 150 respondents were selected randomly and interviewed to collect data through a structured interview schedule. The data were analyzed using Statistical Package of Social Sciences (SPSS). It was revealed that private sector provided commodity services such as improved sugarcane seed more than the public sector. However, public sector provided agriculture machinery on subsidized basis whereas private sector did not have any of such facility but was ahead in providing the advocacy services, arranging trainings/workshops, paying farm/home visits, organizing method demonstrations and arranging agricultural fares (Kissan Mellas) for farmers due to better funding. However, Agri. Helpline calls system of public sector was found more effective. Key words: Extension services, sugarcane, extension field staff (EFS), public sector and private sector.
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