Abstract
In the Standard Model, there is the single Higgs field, ϕ, which gives rise to constituent quark and lepton masses. The Yukawa coupling is a highly complex set of 3 × 3 matrices, resulting in many textures of quark and lepton masses. In this talk, we propose to transfer the complexity of the Yukawa coupling matrices to a family of Higgs fields, so that the Yukawa coupling itself becomes a simple interaction. In the context of an Enriched Standard Model, we introduce a new r-symmetry in the extended SU(2)L × U(1)Y × U(1)R model and show how a particularly simple scenario results in a near degeneracy of masses in the 126 GeV region, with a hierarchy of heavier masses suggested by the quark and lepton texture mass matrices.
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