Empowering Accessibility: A Case Study on Trader Joe's Website Interaction Framework for the Visually Impaired

Abstract

Individuals with visual impairments have significant challenges in obtaining the essential knowledge necessary for making dietary choices in today's consumer market. Assistive technology is a vital tool for enhancing the daily lives of individuals with disabilities. An important area of research related to expected restrictions on diets, such as "kosher," "gluten-free," "vegan", etc., should be explored. Like many grocery stores, Trader Joe's aims to make their in-person experience accessible to all customers, including those with disabilities. Their efforts might include store layout designs that are navigable for people with visual impairments, training staff to aid, and possibly incorporating technology or tools that enhance shopping accessibility. Our study designed and implemented an automated packaging system for Braille users to assist them in the data visualisation by using a set of pre-determined parameters that are both definite and sensory on a collection of macro-level products. Here, we design a tool that generates the visual/label for each item based on its input data. The design will give an at-a-glance visual or user journey of the entire collection, which can be interactive and printed.