Abstract
APPLİCATİON OF FUZZY AHP FOR ASSESSMENT OF TRANSİTİONAL BARRİERS TO ELECTRONİC BİLL OF LADİNG
 
 1- Bünyamin KAMAL, 2*- Ozan BAYAZİT
 
 1,2 Maritime Transportation Engineering Department, Recep Tayyip Erdoğan University, Turgut Kıran Maritime Faculty.
 ozan.bayazit@erdogan.edu.tr
 
 Abstract
 Advances in technology have converted the traditional paper-based bill of lading into an electronic bill of lading (eBL) format in recent years. In this regard, different eBL systems have been introduced and are increasingly being employed in the maritime transportation industry. In line with this, some major container shipping lines have started to declare their eBL services to their customers recently. However, it has been observed that there have not been come across any Turkey origin container shipping lines to utilize eBL systems. Therefore, considering container shipping lines of Turkey, this paper sought to disclose the barriers to the transition of eBL systems in Turkey. The barriers have been revealed through literature review and confirmed by industrial experts. Following that Fuzzy-AHP method was performed to prioritize their importance quantitatively. It was revealed that the legal barrier among the main barriers appeared as the most important barrier.
 
 Keywords: Digitalization, Container shipping industry, Electronic bill of lading, Transitional barriers, Fuzzy AHP approach
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