Abstract

Electronic communications, which arose as a result of the achievements of science and technology of the second half of the twentieth century, has become a phenomenon of modern information exchange. Modern electronic communications are increasingly affecting socio-economic, socio-political and cultural relations in society. Being a product of innovative technology, they are programmed by society to further improve and use them. The article is devoted to the clarification of the essence of electronic communications as an innovative management tool. The types and peculiarities of the use of electronic communications in the management of a modern enterprise / institution / organization are investigated; The main principles of the use of certain types of modern electronic communications in management are considered. The purpose of our study is to clarify the impact of electronic communications on the management process in modern enterprises / institutions / organizations in terms of functional approach.The systematization of literary sources and approaches to solving the problem of the functioning of electronic communications in the modern world has shown that the problem under investigation is relevant and insufficiently studied by modern science. For example, in terms of a sociological approach, electronic communications are viewed as an information exchange process implemented through electronic means of transmitting information; from a technological point of view, electronic communications are considered as a complex of hardware and software for the accumulation, processing and transmission of information electronically. This article summarizes the arguments and counterarguments within the scientific discussion of understanding the essence and application of electronic communications in management, based on the actual functional method in which electronic communications are considered as an innovative element of electronic governance (e-governance, will expression, etc.), e-economy (marketing, finance etc.), electronic document circulation, e-service, electronic social networks and communities, e-learning, etc. The object of the research is the selection of enterprises / institutions / organizations of various forms of subordination and ownership, in which certain types of electronic communications are used. The study of the problem in the article is carried out in the following logical sequence: introduction (statement of the problem in general terms and its connection with important scientific or practical tasks); an analysis of recent researches and publications, in which the beginning of the solution of this problem and the authors rely on; presentation of the main research material with the justification of the received scientific results; conclusions from this study. The results of the research can be useful for specialists in the field of management, communications, documentary and information activities, and all those interested in the issues of innovative forms of communication in modern society.

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