Abstract

Africa has been beset with a plethora of problems stemming from the legacy of colonialism and the current political conflicts across the continent. These developments have made it difficult to strengthen the telecommunication infrastructure, the bloodline of commercial activity. Electronic commerce (EC) has become one of the most popular topics of conversation in the commercial sector. EC, which is a technological framework bolstered by the ubiquitous Internet, has given commercial enterprises an opportunity to increase the flow of transactions, overcoming the barriers of time and distance. This paper examines EC strategies and suggests that its implementation is possible in Africa by analyzing several variables to determine appropriateness of both the technical framework and the execution of strategies.

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