Abstract
To investigate current use of the internet and eHealth amongst adults. Focus groups were conducted to explore participants' attitudes to and reasons for health internet use. The focus group data were analysed and interpreted using thematic analysis. Three superordinate themes exploring eHealth behaviours were identified: decline in expert authority, pervasiveness of health information on the internet and empowerment. Results showed participants enjoyed the immediate benefits of eHealth information and felt empowered by increased knowledge, but they would be reluctant to lose face-to-face consultations with their GP. Our findings illustrate changes in patient identity and a decline in expert authority with ramifications for the practitioner-patient relationship and subsequent implications for health management more generally.
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