Effectuation Logic, Role Innovation, and Academic Entrepreneurship Performance

Abstract

There is an increasing attention on academic entrepreneurship research, however, fewer studies focus on the outcome of academic entrepreneurship, that is academic entrepreneurship performance. What is more important is how to achieve this result, how academic entrepreneurs make decisions and adjust behaviors to achieve academic entrepreneurship performance. Therefore, this study attempts to analyze the impact of academic entrepreneurs’ effectuation logic and role innovation on academic entrepreneurship performance and explore the interaction effects between role innovation and the four dimensions of effectuation logic (experimentation, affordable loss, flexibility and pre-commitments) on academic entrepreneurship performance. based on 200 valid samples, this study finds that effectuation logic and role innovation of academic entrepreneurs are associated with academic entrepreneurship performance and that the four interactive effects play different roles. This study complements the research on academic entrepreneurship and academic entrepreneurship performance, and also enhances our understanding of the role of effectuation logic and role innovation in achieving academic entrepreneurship performance. Practical implications, limitation and future research are also discussed.