EFFECTS OF WARM, COOL, AND NEUTRAL COLORS ON SHORT TERM MEMORY IN YOUNG CHILDREN

Abstract

This study investigates the impact of different color stimuli (neutral, warm, and cool) on short-term memory retention in children aged 9-10. A sample of 50 children was tested under varying color conditions, where participants viewed slides with different colored backgrounds (black for neutral, red for warm, and purple for cool) and recalled the words presented. The purpose of the research was to determine how these color conditions affect memory retention. Findings revealed that cool colors, particularly purple, significantly enhance memory retention more effectively than warm (red) and neutral (black) colors. These results suggest that incorporating cool colors into educational materials and environments can optimize learning by improving short-term memory retention. This study highlights the importance of considering environmental factors, such as color, in designing educational strategies and classroom settings to support cognitive development. The principal results indicate that specific color stimuli can positively influence cognitive functions in children, providing empirical insights for educators and curriculum developers. Major conclusions from this research include the potential benefits of using cool colors like purple in educational contexts to enhance memory performance and learning outcomes. Future research should explore the impact of various sensory stimuli on cognitive processes across different developmental stages to further refine educational practices. By understanding the relationship between color and memory, this study contributes to the development of targeted interventions aimed at improving cognitive performance and educational experiences for children.