Abstract
Present research study is based on survey to explore and investigate the positive effects of TV programs on children. The main objectives were to explore TV program watching habits and its progressive change in the behavior of children. The sample size of the study was 500 respondents’ parent, Teachers and children. The data was collected parents and their children by using standardized questionnaire. Social construction theory of media is the most relevant theory which support this study. The empirical analysis of the data reveals that TV programs have positive effects both social and cognitive on children behavior. The analysis of the data also reveals that children learn different social skills after watching children TV programs and they also enable themselves to solve the issues faced in daily routine life.
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