Effects of Television Commercial Disclaimers on the Product Expectations of Children

Abstract

Journal Article Effects of Television Commercial Disclaimers on the Product Expectations of Children Get access Diane E. Liebert, Diane E. Liebert 1Diane E. Liebert is a Research Associate at the State University of New York at Stony Brook and a doctoral candidate at Hofstra University. Joyce N. Sprafkin is a Senior Research Scientist at Long Island Research Institute and a member of the Department of Psychiatry and Behavioral Science at the State University of New York at Stony Brook. Robert M. Liebert is Professor of Psychology and Psychiatry at the State University of New York at Stony Brook. Eli A. Rubinstein is Professor of Psychiatry (Behavioral Sciences) at the Health Sciences Center at the State University of New York at Stony Brook Search for other works by this author on: Oxford Academic Google Scholar Joyce N. Sprafkin, Joyce N. Sprafkin 1Diane E. Liebert is a Research Associate at the State University of New York at Stony Brook and a doctoral candidate at Hofstra University. Joyce N. Sprafkin is a Senior Research Scientist at Long Island Research Institute and a member of the Department of Psychiatry and Behavioral Science at the State University of New York at Stony Brook. Robert M. Liebert is Professor of Psychology and Psychiatry at the State University of New York at Stony Brook. Eli A. Rubinstein is Professor of Psychiatry (Behavioral Sciences) at the Health Sciences Center at the State University of New York at Stony Brook Search for other works by this author on: Oxford Academic Google Scholar Robert M. Liebert, Robert M. Liebert 1Diane E. Liebert is a Research Associate at the State University of New York at Stony Brook and a doctoral candidate at Hofstra University. Joyce N. Sprafkin is a Senior Research Scientist at Long Island Research Institute and a member of the Department of Psychiatry and Behavioral Science at the State University of New York at Stony Brook. Robert M. Liebert is Professor of Psychology and Psychiatry at the State University of New York at Stony Brook. Eli A. Rubinstein is Professor of Psychiatry (Behavioral Sciences) at the Health Sciences Center at the State University of New York at Stony Brook Search for other works by this author on: Oxford Academic Google Scholar Eli A. Rubinstein Eli A. Rubinstein 1Diane E. Liebert is a Research Associate at the State University of New York at Stony Brook and a doctoral candidate at Hofstra University. Joyce N. Sprafkin is a Senior Research Scientist at Long Island Research Institute and a member of the Department of Psychiatry and Behavioral Science at the State University of New York at Stony Brook. Robert M. Liebert is Professor of Psychology and Psychiatry at the State University of New York at Stony Brook. Eli A. Rubinstein is Professor of Psychiatry (Behavioral Sciences) at the Health Sciences Center at the State University of New York at Stony Brook Search for other works by this author on: Oxford Academic Google Scholar Journal of Communication, Volume 27, Issue 1, March 1977, Pages 118–124, https://doi.org/10.1111/j.1460-2466.1977.tb01807.x Published: 07 February 2006