Abstract

23Nov 2016 EFFECTS OF SOCIAL MEDIA ON YOUTH: A CASE STUDY IN UNIVERSITY OF SARGODHA. Asad Ali , Anam Iqbal and Kanwal Iqbal. Department of statistics, university of Sargodha, Sargodha, Pakistan. Department of statistics, allamaiqbal open university, Islamabad, Pakistan. Department of quantitative method sbe, university of management technology, Lahore, Pakistan.

Highlights

  • The word “Social Media” means collection of applications (Facebook, Twitter, WhatsApp, LinkedIn, or YouTube etc.) and websites that link people to share information and aware people about any event through social networking.From the beginning of the 21st century, social media is in progress

  • Objective:The main objective behind the selection of this topic is to analyze the effects of social media on youth. How they use it in daily life and its impact on society through different angles like educational learning, entertainment, job opportunities, health, communication, interaction, enhancing skills, and online shopping

  • 52 respondents from male group, and 44 from female group are strongly agree with the statement that social media causes health problem while 80 male participants, and 94 female participants are agreeing with it

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Summary

Introduction

The word “Social Media” means collection of applications (Facebook, Twitter, WhatsApp, LinkedIn, or YouTube etc.) and websites that link people to share information and aware people about any event through social networking.From the beginning of the 21st century, social media is in progress. Result of this study depicts that social media plays vital role in providing learning and job opportunities to the students. Students use social media for learning purpose, for entertainment, and for innovation.

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Conclusion
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