Abstract
Summary Previous findings by authors such as Sandhu and Allen and Sutcliff have been held to suggest that individual differences do not play an important role in explaining why some third world farmers increase their productivity and some do not. The present study of 200 Punjab farmers obtained measures of four demographic variables and 21 psychological variables, 11 of which predicted degree of output improvement over a five-year period. The major ones were TAT achievement motivation, nonverbal intelligence, career interest, and self-sentiment. Of the four demographic variables, size of landholding was a weak predictor, but age, education, and social status did not predict at all.
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