Abstract

AbstractBig companies in the Information Technology (IT) industry have been increasingly distributing on a world scale their software development units to countries in Asia, Eastern Europe and Latin America through offshore development centers. This is a strategy to increase competitiveness and reduce costs. In this context, emerging countries, like Brazil and its initiatives focused on the development of hardware and software industry, have become an attractive option to receive investments in the IT sector. This paper analyzes the major factors that have attracted foreign IT companies to investment in Brazil. The challenges of keeping these investments in the country are also analyzed. This study is an exploratory case study based on the concrete experience of implementation of an offshore software development center, belonging to Dell Inc., in Brazil.

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