Abstract
Today, society became an international trade lifeline. The study of this science has become a necessity to understand the cultural differences in intercultural communication. Although it increasingly crossed the borders and business barriers had been denied, but cultural boundaries do not sidestep easily and unlike legal, political, or economic, business environment tangible aspects, culture is largely invisible. Hence, an aspect of international trade is often overlooked. For economic growth and development inside and outside the borders, attentions should be paid to the cultural aspects of our society and other societies.The purpose of this study was to evaluate the effect of cultural dimensions on growth of economic indicators. This study is a practical in terms nature and purpose, and is descriptive, and library study in terms of data collection. In order to data collection, questionnaire and financial information of financial institutions were used (information of economic indicators of Asian Development Bank and the Central Bank of the Islamic Republic of Iran). Validity and reliability of the questionnaire were evaluated through Cronbach's alpha and exploratory and confirmatory factor analyses were done. The population in this study was the country's capital market participants. Sampling was done through probabilistic sampling strategy and simple random sampling method was used and 92 persons were estimated through the Morgan table. Structural equation modeling was used, to test the hypotheses. The results of this study showed that, there is a positive relationship between cultural dimensions and growth of economic indicators.Keywords: cultural dimensions, communication, globalization, economic indicators
Highlights
Globalization is a fact that the world is facing, whether it is a historical and spontaneous inevitability or planned and imposed project
The purpose of this study was to evaluate the effect of cultural dimensions on growth of economic indicators
The results of this study showed that, there is a positive relationship between cultural dimensions and growth of economic indicators
Summary
Globalization is a fact that the world is facing, whether it is a historical and spontaneous inevitability or planned and imposed project. Given that the markets are going towards globalization; so deregulation and competitiveness of the market would makes organizations to adapt to new goals and make plans to change the strategy (Jaros, 2010). Despite the importance of this issue, we are witness of organizations failure reports in this area. One of the reasons for the high failure rate is failure to understand cultural differences and the presence of culture of changes avoidance in organizations. According to the expression of the importance of culture and globalization of trade; the most desirable method is their interactive effects on each other. In the study of theoretical concepts, globalization, culture and communication are studied
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