Effect on Vehicle-Pedestrian Conflicts of "Turning Traffic Must Yield to Pedestrians" Sign

Abstract

Left- and right-turn movements at signalized intersections have been found to be three to six times more hazardous to pedestrians than through movements mainly because drivers fail to observe or yield the right of way to pedestrians. The objective was to evaluate the Turning Traffic Must Yield to Pedestrians sign, which was aimed at reminding turning motorists of their legal obligation to yield the right of way to pedestrians and, consequently, reducing vehicle-pedestrian conflicts. The sign was installed at 12 marked crosswalks in two cities, and vehicle-pedestrian conflict data were collected before and after its installation. The sign was effective in reducing left-turn conflicts 20 to 65 percent and right-turn conflicts 15 to 30 percent; both reductions were statistically significant at the 0.05 level. The sign was significantly more effective in reducing left-turn conflicts than it was for right-turn conflicts. Percentage conflicts between pedestrians and turning traffic decreased as the pedestrian g...