Abstract

SPSS 21.0 program was used to analyze data collected from total of 319 surveys on the effect of plastic surgery perception and interest in appearance on appearance orientation and self-esteem. This research aims to identify the impact of plastic surgery perception and interest in appearance on appearance orientation in order to encourage appearance orientation and enhance self-esteem, and the results were the following. Positive factor of plastic surgery perception had negative(-) effect on orientation factor of appearance orientation, and reaction and improvement factors had positive(+) effect on orientation factor. Also, positive factor of plastic surgery perception has negative(-) effect on self-esteem while improvement factor had positive(+) effect. interest in appearance factor had positive(+) effect on orientation factor of appearance orientation and on self-esteem factor as well. In conclusion, plastic surgery perception can be improved through app review events while 3D virtual surgery and service systems such as happy-call for after service maintenance can increase self-esteem. Methods for increasing interest in appearance include regular exercises and self-makeup classes. Future research could connect plastic surgery perception and interest in appearance with behavior and psychological characteristics to find meaningful connections.

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