Abstract

Personality charm is a kind of intangible asset and plays an important role in the promotion of personal moral accomplishment and the building of professional quality. As a career at the grass-roots level, college counselors set up the bridge of communication between students and schools. Noble personality charm can help the smooth launching of the student management work and has quite profound influence on students. Therefore, it is of important theoretical significance to study the role of personality charm in the student management work of college counselors. With the improvement of education level in our country, university ideas constantly update, the connotation of education gradually changes, and the role of personality charm in the student management is greater and greater. College counselors are as administrators and guides of the student work and their working contents develop from pure grass-roots management toward the direction of the students thought and learning management. The relationship between college counselors and students is most close, so they play an important role in college students’ management. It is of important practical significance to study the role of personality charm in the student management work of college counselors.

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