Abstract

The objective of this paper is to investigate the effect of corporate sustainable development on green purchasing. A conceptual model was recommended and empirically tested to identify the relationship of corporate sustainable development (environmental development, economic development and social development) towards green purchasing. Questionnaires were sent to all 621 ISO 14001 qualified manufacturing corporations in Malaysia and a total of 146 responses were obtained. A regression analysis was conducted to analyse the data and to test the hypotheses that corporate sustainable development has a positive effect towards green purchasing. Findings of this study identified that all three facets of corporate sustainable development (environmental development, economic development and social development) has a positive effect towards green purchasing. These results present empirical evidence concerning the significant relationship of corporate sustainable development towards green purchasing among ISO 14001 qualified manufacturing companies in Malaysia.

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