Effect of Coronavirus on Indian Tourism Sector

Abstract

Purpose: India is one of the most famous tourist destinations globally, offering a wide cluster of spots to see and activities to do. It is a mosaic of myriad attractions, from historical cities to natural splendors and finest architectural heritage. They draw in worldwide travelers. Indian tourism and hospitality industry are among largest contributors to economic growth and employ a huge workforce. This sector already facing difficulties due to global economic slowdown, and now industry lies in shreds due to spread of novel coronavirus. Government’s decision to undergo a complete lockdown to contain coronavirus added to precedence woes of people employed in sectors putting countless jobs in danger. Study seeks to understand impact of coronavirus on tourism sector associates and look into various suggestions for industry’s revival. Design/Methodology/Approach: Research design includes qualitative analysis to understand COVID-19’s impact on Indian tourism sector. Findings: The pandemic has a devastating impact on the industry. Research work finds inappropriate measures by government and business style with alternates need to be explored and adopted by industry. Practical Implications/Limitations: This study explores impact of COVID-19 on Indian tourism industry and suggests yardsticks to improve adverse state of affairs. It makes further study to strengthen tourism industry to come out from this distressing situation.