Abstract

AbstractLabour force in the art sector is characterised by high qualification, but low income for those people who perform the core contribution in art, i.e. the artists. As artists are typically self-dependent in managing their business, they should have managerial skills besides those skills necessary to perform their artistic core activities. If the lack of managerial skills is a reason why artists fail to make a living from their talent, then this chain of cause and effect could be ruptured by adequate educational opportunities. This paper analyses the curricula of a wide range of institutions offering art education programmes and identifies their managerial learning content. In doing so, we focused on German-speaking countries, the so-called DACH region (i.e. Germany, Austria and Switzerland, whereas D, A and CH are country codes). We identified and analysed 159 course syllabi of 81 art universities, schools and academies. The results of our study indicate a lack of managerial learning contents: a va...

Highlights

  • Labour in the art sector is characterised by a high degree of qualification, expensive and long-term education, low income, minimally regulated career paths, pitched competition, extremely severe market selection and high risk (Menger, 1999; Montag Stiftung Bildende Kunst Bonn, Akademie der bildenen Künste Wien, & Verlag für moderne Kunst, 2008; Schelepa, Wetzel, & Wohlfahrt, 2008)

  • The results of our study indicate a lack of managerial learning contents: a vast majority of institutions follow a rather traditional approach to art education, focusing solely on artistic competences

  • Our study revealed that art curricula in Austria, Germany and Switzerland show a tremendous lack of managerial education within art curricula

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Summary

Introduction

Labour in the art sector is characterised by a high degree of qualification, expensive and long-term education, low income, minimally regulated career paths, pitched competition, extremely severe market selection and high risk (Menger, 1999; Montag Stiftung Bildende Kunst Bonn, Akademie der bildenen Künste Wien, & Verlag für moderne Kunst, 2008; Schelepa, Wetzel, & Wohlfahrt, 2008). These are the main drivers for the high share of artists who pursue their careers part-time or have multiple professional engagements.

The artistic profession in its context
Design
Literature
Conclusions and recommendation
Findings
1: Starting point

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