Abstract
October 2008 marked the twentieth anniversary of the publication of Manufacturing Consent: The Political Economy of the Mass Media by Edward Herman and Noam Chomsky. Their Propaganda Model (PM), which attempted to explain the performance of the media in the United States (US), found that the media consistently served the interests of corporate and state power. Furthermore, they anticipated that the PM would be generally ignored within academia, which, all too often, also served the interests of corporate and state power.
Highlights
O’Sullivan 1989.) Tom O’Malley (1997, 2009) spoke about the tradition of Marxist-radical media and communication studies in Britain and its reception of the PM. Berry and Theobald (2006) provided an account of the history of this tradition
The liberal-pluralist perspective on how the political system operates in such a society holds that there is a healthy ‘marketplace of ideas’ (Ginsberg, 1986)
The most popular of these will be reflected in the laws and policies adopted by the political system
Summary
O’Sullivan 1989.) Tom O’Malley (1997, 2009) spoke about the tradition of Marxist-radical media and communication studies in Britain and its reception of the PM. Berry and Theobald (2006) provided an account of the history of this tradition. The powerful are able to fix the premises of discourse, to decide what the general populace is allowed to see, hear and think about, and to ‘manage’ public opinion by regular propaganda campaigns, the standard [liberal-pluralist] view of how the media system works is at serious odds with reality.
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