Abstract
Sustainability bestows a plethora of benefits such as natural resource conservation, cultural heritage preservation, revenue generation, economic growth, employment creation, wildlife conservation, and so on (Frent, 2016). Sustainable development practices should satisfy the needs of the present without compromising future resources (Brundtland, 1985; Ryan, 2002) Sustainability meticulously concerns the present and future aspects and aims at reaping the benefits for a longer time. Place, quality, experience, and responsibility are the key ingredients of sustainability, whereas it could be maximised by a range of factors like prudent utilisation of resources, imbibing conservation attitudes, responsible behaviour, and balancing the economy, socio-cultural and environmental practices (WTO, 2005).
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