ED03.02 The Australian Tobacco Control Strategy: Lessons Learned

Abstract

This presentation will outline the developments that have led the international tobacco industry to describe Australia as “the darkest market in the world.” This will be presented in the context of international developments, with implications and recommendations for other countries, and researchers, clinicians, health professionals, health organizations and governments There will be discussion of the origins and early history of tobacco control in Australia; the components of comprehensive tobacco control programs; policy-relevant research; successes, failures and distractions; and the roles of key organizations and individuals. This will be followed by an outline of major developments, including the establishment of a consensus approach; national and local approaches; activity by key groups; progress across a range of key areas including public education, advocacy, tobacco advertising bans, taxation, health warnings, smoke-free, exposing tobacco industry activities, cessation supports; and other measures. There will be discussion of the Australian world-leading tobacco plain packaging legislation, which is now being replicated in many other countries, and the very encouraging resultant trends. The Australian experience and successes will be presented in a global context, with recognition that the tobacco industry will always oppose any measures that might reduce smoking and is constantly looking for new ways to resist action and promote its products. From this conclusions will be drawn and recommendations made for all concerned to reduce smoking, with consideration of next possible developments. Plain packaging, the world's darkest market, Tobacco Control, advocacy