Abstract
This paper defines eCooking Delivery Models (eCDMs) as the activities, resources and actors needed to deliver modern electric cooking (eCooking) appliances to end-users in need of innovative clean cooking solutions in the Global South. We define the eCooking Market System (socio-economic and cultural context, the enabling environment, market chains, support services) which conceptualizes the real-world market factors and surrounding context related to enabling the uptake and sustained use of eCooking appliances by end-users. We also describe an approach to design eCDMs and identify the support services required to start and sustain the market delivery infrastructure. The eCDM concept and approach are demonstrated through designing eCDMs and support services for electric pressure cookers (EPCs) for two end-user segments in Tanzania: rural and peri-urban/urban customer segments. Research methods included: focus groups and workshops (12), household surveys (51), cooking demonstrations (11), offering end-users the chance to purchase EPCs through various financing mechanisms, and interviews (eight with market actors, 18 with enabling environment stakeholders). This led to stakeholder mapping, understanding end-users, market chains, and enabling environment, and identification of eCDMs and support services to reach the focus customer segments. The case study outcome was a plan to implement support services, which is being carried out by a Tanzanian NGO, and we reflect on progress thus far in supporting the eCooking market in Tanzania. The concept and approach can support similar action research in other contexts to accelerate the transition to modern energy cooking services.
Highlights
The results presented here for the Tanzanian electric pressure cookers (EPCs) market system and end-user sample seek to present overviews of research or implementation detail for each step of the design approach or, where more detail is given, have been judiciously chosen to be most relevant for interested stakeholders
The stakeholder mapping approach in [43] was used to identify and map stakeholders according to their participation and influence on the eCooking Delivery Models (eCDMs) and eCooking Market System, adapted to show reducing participation/influence via expanding concentric circles
It was broadly possible to label each ring: actors who are part of the core market chain for the eCooking appliance are in the center; those who provide or are instigating support services required to realize eCDMs are one ring out; and the final two rings contain actors who set the enabling environment, who are involved in advocacy to effect the enabling environment, or who are involved in research and innovation
Summary
From this study and others, it is clear that the EPC in particular has high potential to transform cooking practices. It is a highly energy efficient device, reducing the energy demand to cook ‘heavy’ foods by 80% compared to electric hot plates [9]. It has been proven suitable for the cuisine of select target countries; studies in Tanzania, Kenya and Zambia show that it is possible to cook over 90% of typical households’
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