Abstract

One of the problems faced in the development of natural tourism is that until now it is not widely known how much recreation value is in a tourist area, such as on Curiak Island. In addition, in the context of making decisions for the development of the use of a tourist area, the value of the big and small of an economy. This study aims to determine the factors that influence the function of visitor demand to Curiak Island and the economic value of the Curiak Island tourist attraction, Barito Kuala Regency. Data collection techniques using observation, interviews and questionnaires. The data processed using descriptive analysis, multiple linear regression, and also using the consumer surplus formula. From the results of the study, there are two factors that effect demand function for ecotourism in Curiak Island, namely income and travel costs. From the calculation results, it can be seen that the consumer surplus based on the individual travel cost method is IDR 251,690.46 per individual in per visit and the economic value of Curiak Island is IDR 520,999,252 per year.

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