Abstract
Purpose: The purpose of the research was to anticipate the choices declared by current students in order-to evaluate the significance of these choices in formulating regional de-velopment policies and programs. Design/Methodology/Approach: The cultural heritage value was analyzed from the re-spondents' awareness of their individual needs. The question then arises as if and to what extent students of non-humanistic faculties are aware of the personal benefits gained from utilizing cultural heritage components and how they define the needs satisfied by these manifestations. The survey aimed to examine to what extent the issues of cultural heritage goods utilization were considered in terms of the interests of the modern generation of technical university students. Findings: It was determined to what extent the perception of cultural heritage goods among graduates-to-be of non-human studies is driven by economic thinking. Practical Implications: To be used by government officials to promote cultural heritage. Originality/Value: Since current students' social and economic choices will affect the fu-ture economy, their views should be taken into-account when designing and implementing regional development policies and programs that involve cultural heritage sustainability.
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