Eco-Economic Management as a Tool of Development of Agriculture

Abstract

The purpose of the research is to determine the perspectives of the uses of eco-economic management for development of agricultural business. It is offered to use proprietary methodology of evaluation of effectiveness of managing marketing in business. The authors determine principles and factors which set specific form of organization of ecological management in business structure and analyze the process of eco-economic management of business subjects. The key results of the research are development of the scheme of balance approach to the development of agricultural business and model of eco-economic management of development of agricultural business. As a result of the research, the authors come to the conclusion that provision of necessary level of ecological security is a significant factor of development of modern entrepreneurship. Under these conditions, a task of national significance is intensive formation of new business structures and organizations of ecological orientation. Due to that, eco-economic management is an effective tool of development of agricultural business. The offered model of eco-economic management of development of agricultural business allows taking into account ecological factor in the process of conduct of business activities and ensuring the balance of interests of environment protection and development of business, which shows the expedience of its use in modern agricultural business. DOI: 10.5901/mjss.2016.v7n1s1p363