Abstract
This study examined the acceleration of worldwide e-commerce adoption and changes in consumer buying patterns. The findings emphasize that ease, widespread mobile use, and gaps in omnichannel strategies are the main factors driving the movement of retail towards online platforms. With the rise of e-commerce, conventional businesses must adapt by transitioning to seamless omnichannel models. Businesses that do not satisfy the need for integrated mobile, delivery, and omnichannel services will struggle as more consumers shift towards online shopping. Retailers must innovate across digital and physical platforms to maintain their market share in the future.
Sign-in/Register to access full text options 
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a callMore From: Stallion Journal for Multidisciplinary Associated Research Studies
Disclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.
