Dynamics of the soap industry

Abstract

SummaryThis has been a review of the dynamics of the soap industry. We have seen the growth of cleanliness and of a recognition of the part cleanliness plays in health and morale. We have traced the increase of industrialization which has brought low‐priced plumbing equipment, hot water in the home, and washing machines within the reach of all. Each has made life better, healthier, easier, and each has increased the consumption of soap.It is fitting that an industry which makes a product so basic to the health and well‐being of the people should be an aggressive, competitive, and enlightened industry.We are proud of the fact that the soap industry has played its part for the welfare of the country as a whole and is ever alert to serve the public better. I hope those of you who are already working in the industry will derive as much pleasure from it as I have; and to those who have taken this course only because of an outside interest in the subject of soap, let me just say, “Come on in, the water is fine!”