Abstract

The current multi-lateralization of international trade is facing a critical challenge of dynamic assessing and analyzing port governance structural efficiency, especially in the exploration of effective governance structure and analytics method of inter-nation, heterosystem port regions, such as those along “The Belt and Road” regions. In this context, this paper based on Nobel prize-winning economist Williamson - corporate governance structure theory and founded the dedicated degree of "asset" idea, built suitable for state-owned companies - private hybrid system "assets dedicated degree" of the econometric model, and to a large bay area of Guangdong port governance "transaction costs" of the empirical analysis. This study collects relevant data of key ports in the Asia-pacific region and uses them to scientifically test the measurement model and analysis method we built, empirically determines the main measurement dimensions of "port asset specificity", with the measurement degree reaching over 70%. Finally taking Zhuhai port as the key empirical analysis, this paper puts forward the strategy of Zhuhai port: Firstly, based on the state-owned enterprises - private hybrid system of Shenzhen port, Zhuhai port needs to introduce global strategic partners for in- depth cooperation and innovation. Secondly, Zhuhai port should constantly improve the proportion of container business and give full play to the unique advantages of multi-model transport, reducing "port asset specify". Thirdly, Zhuhai port should complementary interaction with other ports in The Greater Bay Area.

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