Abstract
AbstractThis paper explores the geography of collaborations and interactions that are linked to DUI (Doing, Using, and Interacting) and STI (Scientific and Technologically based Innovation) innovation modes in the wine industry: that is, the geography of interaction modes. DUI and STI interaction modes are analysed by exploring their association with innovation and the extent to which this varies with geography. The results, based upon firm‐level data from a sample of 151 Canadian wineries, suggest that different types of innovation are connected to specific interaction modes. We show that the effects of each interaction mode are strongly dependent on whether the mode is deployed regionally or non‐regionally. In particular, the paper highlights marked differences between regional and non‐regional DUI and between regional and non‐regional STI interactions modes with respect to their association with innovation outcomes.
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