Abstract

One of the main strategies in dealing with the problem of global warming in today’s world is saving energy or employing an efficient use of energy. It is the intention of this study to investigate the determinants of residential energy saving. Seven motives for residential energy saving have been identified: the benefits of saving money, and solving the global warming problem, as well as accepting responsibility for energy, knowing how to save energy, committing to the saving of energy saving through pledges, having a role model for energy saving, and comparing the current energy bill with the previous months’ bills. A total of 350 responses were collected from self-identified adult energy saving shoppers in Bangkok. The results of the multiple regression analysis indicated that the positive factors affecting residential energy saving were commitment to energy saving through making pledges, saving money, accepting saving energy as the person’s responsibility, knowing how to save energy, and comparing one’s current energy bill with that of the previous months. The analysis of the effective strategies for residential energy saving will be discussed.

Highlights

  • Improvements in energy efficiency are a good idea, both in terms of business investment and as something that is vital for the global community

  • It is important to remember that Thailand still does not pay much attention to energy savings in its residential sector, and this is significant since this sector uses 14.8% of the total energy in the country, third ranked after the industrial sector (36.8%) and the transportation sector (35.8%)

  • Aravena et al (2016) investigated the implementation of seven energy-efficient measures in the residential houses in Ireland, and the results indicated that the decision to invest in energy-efficient measures mainly derived from monetary or economic factors, for example, the gain in energy savings and the cost of measures on a private level

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Summary

Introduction

Improvements in energy efficiency are a good idea, both in terms of business investment and as something that is vital for the global community. As with investment in renewable energy sources, for example wind and solar energy, investment in efficient energy presents great opportunities, regarding the reduction of the use of fossil fuels such as gas, oil and coal. As a result, this will assist with the reduction of greenhouse gas emissions and the threat of change in the climate. It is important to remember that Thailand still does not pay much attention to energy savings in its residential sector, and this is significant since this sector uses 14.8% of the total energy in the country, third ranked after the industrial sector (36.8%) and the transportation sector (35.8%). It is the purpose of this study to investigate the factors affecting the energy saving in its residential sector

Saving Money
Environmental Benefits
Responsibility
Knowledge
Pledging
Role Model
Temporal Comparison
Sampling
Data analysis
Results and Discussion
Conclusion
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