Abstract

BackgroundUnder-reporting of alcohol consumption is widespread; surveys typically capture 40-60% of alcohol sales. However the population distribution of under-reporting is not well understood.MethodsMixed-methods study to identify factors associated with under-reporting, using the nationally-representative Health Survey for England (HSE) 2011 (overall response rate 66%). Comparison of retrospective computer-assisted personal interview and seven-day drinking diary (n = 3,774 adults 18+, 50% women, diary response rate 69%) to identify factors associated with diary responses exceeding those of the interview using multivariable linear regression for three outcomes: drinking days in the week recorded, volume consumed on heaviest drinking day in the week recorded, and weekly alcohol consumption. Qualitative semi-structured interviews (n = 10) explored reasons for under-reporting in further detail.ResultsNumber of drinking days was slightly greater in the diary than the interview (P < 0.001). Reported consumption was higher in the diary than in the interview for heaviest drinking day in the week recorded (0.7 units greater among men, 1.2 units among women, P < 0.001), and weekly alcohol consumption in women only (1.1 units among women, P = 0.003). Participants who drank more frequently, more heavily, and had a more varied drinking pattern with respect to the types of drink consumed or choice of drinking venues had a larger difference between their diary week and their interview week.The qualitative interviews identified having a non-routine drinking pattern, self-perception as a non-frequent drinker, and usually tracking drinking using experiential approaches as linked to more drinking being reported in the diary than the retrospective interview.ConclusionsHeavy drinking and non-routine drinking patterns may be associated with greater under-reporting of alcohol consumption. Estimates of drinking above recommended levels are likely to be disproportionately under-estimated.Electronic supplementary materialThe online version of this article (doi:10.1186/1471-2458-14-1297) contains supplementary material, which is available to authorized users.

Highlights

  • Under-reporting of alcohol consumption is widespread; surveys typically capture 40-60% of alcohol sales

  • Quantitative sub-study Descriptive statistics For both men and women, frequency and quantity of alcohol consumption were slightly higher in the diary than the computer-assisted personal interview (CAPI)

  • There were no substantive trends in the difference between the CAPI and diary measures by demographic and social factors that were consistent across the three outcomes (Additional file 1: Table S1)

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Summary

Introduction

Under-reporting of alcohol consumption is widespread; surveys typically capture 40-60% of alcohol sales. Reported alcohol consumption typically amounts to 4060% of total alcohol sales [1,2,3,4,5,6]. Some recent studies have used a gamma distribution to align alcohol consumption with or close to sales [20,21,22,23]. This allows the extent of under-reporting to vary by consumption level. We know of few studies that have attempted to identify wider risk factors for differences between two measures of alcohol consumption using a test-retest methodology

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