Doom Town, Nevada Test Site, and the Popular Imagination of Atomic Disaster

Abstract

This article explores the effect of Doom Town, a civil defense experiment conducted at Nevada Test Site in March 1953 and May 1955, on American attitudes toward the atom. Initially conceived by the Federal Civil Defense Administration (FCDA) as a means to progress knowledge and understanding of how to survive nuclear attack, the creation and destruction of two “Survival Towns” in the Nevadan desert instead accelerated national anxieties. My article looks at how local and national media negatively framed the two experiments, and how the public responded, with two specific images of Doom Town undermining public confidence in the atom: the ruined city (or homegrown Hiroshima) and the projected death of the American nuclear family.