Abstract

Abstract. This study is a cross-sectional survey investigating the links between viewing Disney princess films and reports of romantic beliefs, relationship-contingent self-esteem, and attitudes relating to masculine courtship strategies. Results from the survey of 438 undergraduate students indicate a positive association between viewing Disney princess films and reports of relationship-contingent self-esteem, particularly for men, and endorsement of masculine strategies about courtship. Findings are discussed in the context of cultivation and social cognitive theory.

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