Does Social Media Cause Polarization? Evidence from Access to Twitter Echo Chambers During the 2019 Argentine Presidential Debate

Abstract

We study how two groups, those inside vs those outside echo chambers, react to a political event when we vary social media status (Twitter). Our treatments mimic two strategies often suggested as a way to limit polarization on social media: they expose people to counter-attitudinal data, and they get people to switch off social media. Our main result is that subjects that started inside echo chambers became more polarized when these two strategies were implemented. The only scenario where they did not become more polarized is when they did not even experience the political event. Interestingly, subjects that were outside echo chambers before our study began experienced no change (or a reduction) in polarization. We also study a group of non-Twitter users in order to have a simple, offline benchmark of the debate’s impact on polarization.