Abstract
PurposeThis article examines the role of knowledge management in the telecommunication industry.Design/methodology/approachProvides a case study on the creation of entirely new digital services for delivery over mobile telephones to the Japanese consumer market by the DoCoMo company, following the formation of a new organization directed by top management.FindingsPoints out that, by producing organizational capabilities as networked strategic communities, one can integrate the core competence of each strategic community, build a new business model, and create new knowledge in the form of successful new product and service development.Practical implicationsShows that community leaders serve an important function in creating networked strategic companies.Originality/valueProvides a new, practical viewpoint regarding the knowledge management and leadership theory of corporate innovation.
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