Diversity creates global competitive advantage for South African Breweries

Abstract

South African Breweries (SAB) Group, one of the world’s largest beer distributors, is at the forefront in addressing social inequities in its hiring, promoting and training practices, and combating discrimination. The 49,000‐employee, multidivisional company operates in 19 countries around the world. Group chief executive Graham MacKay directs operations from London, while the Johannesburg‐based Beer South Africa division is the country’s biggest brewer, with 98 percent market share.