Abstract

Under the background of the continuous development of new media technology, it lays a steady foundation for the construction of visual communication design major in colleges. In this brand new context, visual communication design professional educators need to innovate constantly and reform the educational mechanism. On account of the employment needs of enterprises to carry out teaching activities, and then for the country and enterprises to cultivate more high-quality talents. Through the realization of visual communication design education and enterprise communication, to achieve the development goal of the combination of learning and teaching. Based on the analysis of the current situation of visual communication design education in the context of new media, this paper proposes several measures to optimize the curriculum system and promote school-enterprise cooperation, hoping to provide references for relevant educators.

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