Abstract

This article was based on the study of traditional Chinese painting aesthetics and Western cultural active factors. The author deconstructs and extracts cultural elements and features in order to explore and innovate the methods of modern cross-cultural design. The author aiming at the current situation of traditional aesthetics in Chinese paintings which has vague identification and weak influence in modern international cultural exchanges. Therefore, this study combines qualitative analysis, literature research method and flow charts method to analyze the value of traditional Chinese painting elements, and summarizes the methodology of modern cross-cultural design based on traditional Chinese painting aesthetics. Standing on the universal view, the author views the modern design innovation of traditional art from the perspective of history and culture. At the same time, according to the process of cross-cultural design, the flow chart of modern cross-cultural product design that based on traditional Chinese painting value system is simulated.

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