Abstract
The purpose of this paper is to discuss the similarities and differences between Amazon and Alipay in their cross-border e-commerce. Nowadays, cross-border trade has become more and more frequently with the development of society and technological progress. Cross-border trade has been put on the top agenda by businesses when they set up their long-term plans in the contemporary business environment. At the same time, e-commerce has become a popular business model in the world with the maturity of information technology. The combination of these two, cross-border e-commerce, has become one of the most prominent industries in the world. This paper adopts the case study approach and chose the industry giants: Amazon and Alibaba as the case study objectives. These two giants are both attach importance to the cross-border trade to expand their market. This paper will discuss the similarities and differences in cross-border e-commerce between Amazon and Alibaba. Amazon and Alibaba both have their own shopping platform for global customers and the reason for Alibaba and Amazon choose their target market is similar. However, Amazon and Alibaba have differences in their market strategies, delivery methods and payment system. Among them, the political and economic both the main factors cause they have these differences. This essay will attempt to explain the differences and similarities between Amazon and Alibaba to help readers have cleaned understand about the cross-border e-commerce in the modern business environment.
Highlights
With the development of society and technological progress, the interconnection between countries has become more and more frequently in 21st century
The barriers for entering international trade have been reduced, and more and more companies have engaged in cross-border trade
Cross-border trade has been put on the top agenda by businesses when developing the long-term plan in the contemporary business environment
Summary
With the development of society and technological progress, the interconnection between countries has become more and more frequently in 21st century. People are to go aboard for working or traveling and the cooperation between different countries has growing. Cross-border trade has been put on the top agenda by businesses when developing the long-term plan in the contemporary business environment. The e-commerce takes part in the cross-border trade because they have intention to capture more market share and earn more profits. Amazon and Alibaba are both take the globalization strategy to expand their market. Due to the differences in business models, their globalization strategies are different. This essay will use the e-commerce giants, Amazon and Alibaba as examples to discuss their similarities and differences in cross-border e-commerce. This essay gives an overview of Amazon and Alibaba. The essay will discuss the similarities and differences between Amazon and Alibaba with respect to cross-border e-commerce. This essay makes attempt to explain the differences and draws a conclusion
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