Abstract
This article examines how a discourse of nationhood has developed and evolved in Acadie since the nineteenth century. It describes the important role played by language ideologies in the construction of competing discourses in the Francophone world. The discursive changes that have occurred since the 1960s in relation to the distribution of material and symbolic resources will be explored, with a specific focus on the resemioticization of French vernaculars in artistic creation and tourism. Finally, the authors will illustrate how the Acadians have transformed a discourse of stigmatization into a discourse of differentiation by rejecting the standard language ideology that has traditionally defined the Franco-Canadian community. The examples of artistic production and tourism will be used to illustrate how Acadians have profited from the adoption of this discourse in national and international markets.
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