Abstract
It was revealed in the course of the study that discursive markers are the essential mechanism for achieving the goals that a journalist a priori set for themselves, starting to create the text of an analytical report. These markers appear as components of a stable communication system, which is modeled in the text of the analytical report to reflect the event perspective implicitly, the point of view in relation to this perspective and the personal attitude to it. The journalist projects an organizational plan for the pragmatic structure of the analytical report based on discursive markers, the relationship between the propositions that form the text, and the subjective assessment embedded in the semantic content of this text. The reader interprets the text in accordance with those communicative intentions that are relevant to the journalist by decoding implicit information contained in discursive markers. Thus, discursive markers are analyzed in our publication as key (mandatory) components of generating and interpreting the text of the analytical report. Discursive markers, acting as components of the structure of journalistic assessment, form a modal frame of reporting judgment - the person initiating the assessment, and the objects being evaluated, evaluative elements, stereotypes and scales - are designed to be perceived in the immediate context of those representations that are relevant to modern society.
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