Abstract
Nowadays, digital communication helps people to establish contact quickly and conveniently, to convey their message, ideas, the vision of the world to a wide audience. In this regard, new challenges have emerged for discourse analysis in the field of research on the features of digital communication, digital communication practices, the impact of electronic communication technologies on the formation and conduct of discourse, application, and influence of extralinguistic factors on speech. The article analyzes the problems and features of discourse using digital technologies, current trends, and new data in the field of social networks, hashtag activism, problems of involvement, activity, motivation of participants in online communication, formation of their online identity. The authors used system-functional, hermeneutic methods, linguistic analysis, methods of analysis, and synthesis in the framework of discourse theory. The study found and confirmed that the features of digital communication practices and the formation of discourse on the Internet are the widespread use of social networks, hashtags, social integration activities such as challenges, the use of special vocabulary specific to Internet communication, the ability to express themselves and form their own online user identity. Extralinguistic factors of discourse formation in digital communicative practices are major from the point of view of discourse analysis.
Highlights
This can be expressed in online activism, involvement in social activity in the http:// www.amazoniainvestiga.info form of challenges in the social network, building a strategy of communication with subscribers, and the formation of online identity following the real priorities of social interaction and goals of online communication
We analyze the relationship in the communication system between the addressee, the addressee, the context in which their communication is immersed, the means and methods they use for their communication, the extralinguistic factors of discourse formation, and its functions in online communication
To ensure adequate consideration of linguistic techniques, the meanings of speech used in the network, discourse analysis tools can be used
Summary
This thesis does not look like an exaggeration but reflects the objective processes taking place in the world. Modern technologies affect various spheres of life: from television to education, from rocketry to linguistics. Linguistics changes more slowly than the media market, but these changes are fundamental. The invention of the Internet and the proliferation of online media and social networks have led to a real communication revolution, the same as that once caused by the advent of the printing press. Have the methods of communication changed, and the structure, stylistics, and content of the relevant texts. Hashtags and violence against women and girls. #Ferguson: Digital protest, hashtag ethnography, and the racial politics of social media in the United.
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