Abstract
The research focuses on the study of digitization processes at the Ukrainian and international level as an innovation in public management, as well as on the prospects for its implementation in the processes of state formation and communication with civil society. It was concluded that digitization of public authorities should be harmonized with generally recognized international standards, developed and adopted in the context of national characteristics and traditions. Based on the assessment of global trends in the development of digital technologies and the study of international experience, the key areas of activity of public authorities in Ukraine were determined, which can be taken as a basis by other developing countries, with special emphasis on: decentralization, simplification, deregulation, institutional capacity building and communication support.
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