Abstract

AbstractPurposes China owns the largest amount of bamboo resources in the world, but the added value of these resources lags far behind other countries because China’s bamboo industry remains at the OEM stage from a macro perspective. It is imperative to foster the original brand manufacturers (OBM) of the bamboo products. This paper comes up with the digitalized bamboo design approach and the bamboo industrial development system supported by social innovation. Methods The research digitalizes the traditional bamboo weaving techniques, studies the bamboo product design based on local resources, and combines design, production and social recognition in an open and innovative way. Conclusions Bamboo weaving is the traditional intangible cultural heritage of China. It is an essential task to revitalize this asset against the background of digitalization. Digitalization offers an ideal approach to design and study bamboo products in an open and innovative way.KeywordsDigitalizedBamboo productsOBM (Original brand Manufacturer)Revealed Comparative Advantage Index (RCA)Social innovation

Talk to us

Join us for a 30 min session where you can share your feedback and ask us any queries you have

Schedule a call

Disclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.