Abstract

The digital revolution is the major cause of technological evolution in recent times. The Digital revolution is the technological advancement that affects the social lifestyle of common people. It is also the cause of economic mobilisation in the 21st century as it changed the way of business around the world. The purpose of this research is to determine the nature of the digital revolution and its extent in the contemporary world. This research also focuses on the different factors of the digital revolution that influenced the digitisation process. This study also sheds light on the role of innovation in the digital revolution and also focuses on different innovations that affect the digitisation procedure. This research also describes the main factors of digital evolution and the global impact of the digital revolution. A secondary qualitative design has been followed for conducting this research study that helps to understand the topic more prominently. Exploratory research type and interpretivism research philosophy are followed during the research study which enhances the effectiveness of the study and gives an insight idea about the topic. Thematic analysis in this context also helps to understand the topic deeply and makes research studies more effective and efficient. Keyword : Communication, Digital Revolution, Digitization, Internet, Technology.

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