Abstract

This article explores the prospects and challenges of digital diplomacy in Pakistan. In recent years, Pakistan has recognized the importance of harnessing digital tools to enhance diplomatic engagement, both domestically and internationally. By analyzing the current landscape and examining case studies, this article highlights the potential benefits of digital diplomacy for Pakistan, including improved public outreach, increased transparency, and enhanced soft power projection. Additionally, it discusses the challenges that may impede its successful implementation, such as limited internet access, cyber threats, and institutional resistance. By addressing these challenges and capitalizing on the opportunities presented, Pakistan can leverage digital diplomacy to effectively represent its interests in a rapidly evolving global arena. Ultimately, this article serves as a comprehensive resource for policymakers, diplomats, and scholars interested in understanding the potential of digital diplomacy in Pakistan and its implications for foreign affairs.

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