Digital capability, digital learning, and sustainable behaviour among university students in Taiwan: A comparison design of integrated mediation-moderation models

Abstract

Digital learning has been amplified by the COVID-19 pandemic in the case of university students in Taiwan. This study utilized two separate cases to investigate the impact of digital capability on sustainable behaviors among students with the use of structural equation modeling (SEM). Results of case study 1 show that the impact of digital capability on sustainable behavior of students from the department of tourism and hospitality is enhanced when mediated by employability skills, innovative capabilities, and big data application. Results of case study 2 revealed that the effect of data literacy on sustainable intention of students from the department of leisure and recreation is strengthened when mediated by information sharing, marketing strategy, involvement, and cognitive benefits. Additionally, sustainable attitude was found to strengthen the relationship between employability skills and sustainable behavior. The theoretical and educational implications are discussed in the final section.